The main section of our task is to create a local newspaper therefore I decided to look at the same 3 newspaper front covers as the websites. They will show an apparent link between the two and therefore will give us ideas for our own newspaper and website.
News Guardian
As this paper offers free news to the community they again opt for a plain layout suggesting the audience it aims for, the topics of the paper are typical to the local area and therefore results in it being posted through people’s doors. Predominantly having advertisements as one of their focuses for local businesses; this is again where the paper receives advertising revenue and how it is able to be given out free of charge. As a result of this being a free paper they have to vary the articles used so it can appeal to everyone’s tastes, therefore having different subject matters throughout. The layout of the paper is plain and simple opting for the traditional black and white style with only the masthead being in colour. Although the images and adverts are in colour, mainly to stand out amongst the text to receive attention from the reader. The paper also takes up the basic layout for a newspaper and uses columns for stories giving a recognisable feature to the paper. The clear choice of colours being blue and red is made apparent throughout the paper as it is subtly used to accent certain areas of the paper.
The Times
I decided to look at the same newspapers as my website to show the similarities between the two and how they link together. The Times newspaper again isn’t locally based therefore has to appeal to a mass audience. The key characteristic of this paper is the masthead, although it isn’t in colour it clearly stands out on the page with the size of the font and also the logo separating the words. This therefore makes the title recognisable to the audiences as it is very traditional. Similar to the News Guardian it opts for a predominantly white colour scheme, although it introduces colour to the headlines, images and adverts. With the little amount of colour it emphasises these and draws the attention of the reader. It is clear that it has a different audience range as there is a lot more text for the stories and differs from the others as it also shows an insight into the paper with the list of headlines down the side. A comparison between The Times and the News Guardian is again the advertisements as they only show adverts for the paper. Therefore doesnt show the businesses that would pay to advertise, therefore relying solely on the sale of the newspaper to provide income.
The Guardian
The Guardian has taken a different approach to the other two newspapers. They have clearly emphasised their title with the coloured band and the contrasted text, therefore drawing in the attention of the reader. The layout they have used to the front cover difers from other newspapers as they have chose a different setup that highlights more whats inside the paper to the front cover itself. For instance the images across the top of the page highlight stories inside and therefore draw the attention of the reader with the specific layout. The main image on the paper dipicts a main article but caters more for sports fans rather than general news. As the general news is structurally set up into columns and split into sections to classify the different genres. As this paper has a wider audience base the predominant stories again involve the media but they have a range of stories on the cover. Although this paper difers from the website they have established they have made a common ground on the fact they use the same layouts, colours, fonts etc.
